Our United Soybean Board client was just going to order holiday cards to send out. Wait. Why would you want to do that when you’ve got a seasoned art director who’d love to do a custom one for you? Take a couple of soybean plants and a soybean and bibbidi-bobbidi-boo you’ve got Planter, Santa’s soy-nosed tenth reindeer bringing holiday cheer to all of your industry partners, farmers and customers.